Podstata odbytu, jeho organizácia, teória odbytu
[{"question":"Ako sa naz\u00fdvaj\u00fa \u010dinnosti s\u00favisiace s predajom v\u00fdrobkov a slu\u017eieb?","answers":["personalistika","odbyt","propag\u00e1cia","mana\u017ement"],"correct":"odbyt","order":"1"},{"question":"Kedy hovor\u00edme o priamom odbyte?","answers":["ak je odberate\u013eom v\u00fdkonov obchodn\u00fd podnik, ktor\u00fd ich bude \u010falej pred\u00e1va\u0165","ak je odberate\u013eom v\u00fdkonov in\u00fd v\u00fdrobn\u00fd podnik, ktor\u00fd ich pou\u017eije pri v\u00fdrobe svojich v\u00fdrobkov","ak je odberate\u013eom v\u00fdkonov kone\u010dn\u00fd spotrebite\u013e","ak je odberate\u013eom v\u00fdkonov in\u00fd v\u00fdrobn\u00fd podnik, ktor\u00fd ich bude \u010falej pred\u00e1va\u0165"],"correct":"ak je odberate\u013eom v\u00fdkonov kone\u010dn\u00fd spotrebite\u013e","order":"2"},{"question":"Ktor\u00e1 z uveden\u00fdch \u010dinnost\u00ed nepatr\u00ed k odbytov\u00fdm \u010dinnostiam podniku?","answers":["obstar\u00e1vanie z\u00e1sob","prieskum trhu a jeho ovplyv\u0148ovanie","predaj podnikov\u00fdch v\u00fdkonov a poskytovanie slu\u017eieb spojen\u00fdch s predajom","pl\u00e1novanie a evidencia odbytu"],"correct":"obstar\u00e1vanie z\u00e1sob","order":"3"},{"question":"Ktor\u00e1 z uveden\u00fdch te\u00f3ri\u00ed sk\u00fama z\u00e1konitosti, ktor\u00e9 ur\u010duj\u00fa v\u00fdsledok predaja produktov podniku?","answers":["te\u00f3ria zamestnanosti","te\u00f3ria hrani\u010dnej u\u017eito\u010dnosti","te\u00f3ria pracovnej hodnoty","te\u00f3ria odbytu"],"correct":"te\u00f3ria odbytu","order":"4"},{"question":"Funkcion\u00e1lnej te\u00f3rii odbytu hovor\u00edme tie\u017e:","answers":["mana\u017ement","prieskum trhu","odbytov\u00e1 logistika","marketing"],"correct":"odbytov\u00e1 logistika","order":"5"},{"question":"O akej z\u00e1kladnej funkcii odbytu hovor\u00edme, ak \u00falohou odbytu je doda\u0165 produkt v po\u017eadovanom mno\u017estve?","answers":["kvalitat\u00edvne funkcia","kvantitat\u00edvna funkcia","propaga\u010dn\u00e1 funkcia","koordina\u010dn\u00e1 funkcia"],"correct":"kvantitat\u00edvna funkcia","order":"6"},{"question":"N\u00e1strojovej te\u00f3rii odbytu sa tie\u017e hovor\u00ed:","answers":["marketing","mana\u017ement","odbytov\u00e1 logistika","prieskum trhu"],"correct":"marketing","order":"7"},{"question":"Ktor\u00e1 z uveden\u00fdch mo\u017enost\u00ed nepredstavuje jeden zo \u0161tyroch marketingov\u00fdch n\u00e1strojov?","answers":["produkt","cena","miesto","kvalita"],"correct":"kvalita","order":"8"},{"question":"Ktor\u00e1 z uveden\u00fdch polit\u00edk odbytu je priraden\u00e1 marketingov\u00e9mu n\u00e1stroju PRICE - CENE?","answers":["produktov\u00e1 politika","kontrakta\u010dn\u00e1 politika","distribu\u010dn\u00e1 politika","komunika\u010dn\u00e1 politika"],"correct":"kontrakta\u010dn\u00e1 politika","order":"9"},{"question":"O akej z\u00e1kladnej funkcii odbytu hovor\u00edme, ak \u00falohou odbytu je doda\u0165 produkt v spr\u00e1vnom \u010dase?","answers":["\u010dasovej funkcii","priestorovej funkcii","kvalitat\u00edvnej funkcii","propaga\u010dnej funkcii"],"correct":"priestorovej funkcii","order":"10"}]