[{"question":"Ako sa naz\u00fdva obdobie od v\u00fdvoja nov\u00e9ho produktu a\u017e po jeho stiahnutie z trhu?","answers":["trvanlivos\u0165 produktu","\u017eivotn\u00fd cyklus prouktu","spotreba produktu","propag\u00e1cia produktu"],"correct":"\u017eivotn\u00fd cyklus prouktu","order":"1"},{"question":"Ktor\u00e1 z uveden\u00fdch f\u00e1z nepatr\u00ed medzi f\u00e1zy \u017eivotn\u00e9ho cyklu produktu?","answers":["v\u00fdvoj nov\u00e9ho produktu","f\u00e1za uvedenia na trh","f\u00e1za rastu predaja","f\u00e1za pres\u00fdtenosti"],"correct":"f\u00e1za pres\u00fdtenosti","order":"2"},{"question":"\u017divotn\u00fd cyklus po\u010d\u00edta\u010da je v s\u00fa\u010dasnosti:","answers":["10 - 15 rokov","7 - 10 rokov","5 - 7 rokov","2 - 3 roky"],"correct":"2 - 3 roky","order":"3"},{"question":"Ko\u013eko charakteristick\u00fdch f\u00e1z m\u00e1 \u017eivotn\u00fd cyklus produktu?","answers":["4","6","5","3"],"correct":"6","order":"4"},{"question":"Ktor\u00e1 z uveden\u00fdch f\u00e1z za\u010d\u00edna n\u00e1padom a rozvinut\u00edm my\u0161lienky vyrobi\u0165 nov\u00fd produkt?","answers":["f\u00e1za rastu predaja","f\u00e1za uvedenia na trh","v\u00fdvoj nov\u00e9ho produktu","f\u00e1za \u00fatlmu"],"correct":"v\u00fdvoj nov\u00e9ho produktu","order":"5"},{"question":"Pre ktor\u00fa z uveden\u00fdch f\u00e1z plat\u00ed, \u017ee obrat je mal\u00fd, preto\u017ee predaj tovaru sa e\u0161te len za\u010d\u00edna?","answers":["f\u00e1za zrelost\u00ed","f\u00e1za nas\u00fdtenosti","f\u00e1za uvedenia na trh","v\u00fdvoj nov\u00e9ho produktu"],"correct":"f\u00e1za uvedenia na trh","order":"6"},{"question":"Dokedy trv\u00e1 f\u00e1za uvedenia na trh?","answers":["k\u00fdm podnik nedosiahne prah zisku","k\u00fdm podnik dan\u00fd produkt neprestane vyr\u00e1ba\u0165","k\u00fdm dopyt neza\u010dne stagnova\u0165","k\u00fdm podnik nepon\u00fakne na trh nov\u00fd produkt"],"correct":"k\u00fdm podnik nedosiahne prah zisku","order":"7"},{"question":"Pre f\u00e1zu zrelosti je typick\u00e9:","answers":["obrat je mal\u00fd, preto\u017ee predaj produktu sa e\u0161te len za\u010d\u00edna","s rastom objemu predaja prudko rastie obrat a dosiahnut\u00fd zisk","obrat sa e\u0161te absol\u00fatne zvy\u0161uje, ale tempo rastu sa postupne spoma\u013euje","dopyt stagnuje, obrat kles\u00e1"],"correct":"obrat sa e\u0161te absol\u00fatne zvy\u0161uje, ale tempo rastu sa postupne spoma\u013euje","order":"8"},{"question":"Pre f\u00e1zu nas\u00fdtenosti je typick\u00e9:","answers":["s rastom objemu predaja prudko rastie obrat a dosiahnut\u00fd zisk","obrat sa e\u0161te absol\u00fatne zvy\u0161uje, tempo rastu sa v\u0161ak spoma\u013euje","dopyt stagnuje, obrat kles\u00e1","kles\u00e1 predaj produktu, kles\u00e1 obrat, v\u00fdroba sa st\u00e1va nerentabilnou"],"correct":"dopyt stagnuje, obrat kles\u00e1","order":"9"},{"question":"Ktor\u00e1 z uveden\u00fdch charakterist\u00edk nie je typick\u00e1 pre f\u00e1zu \u00falmu?","answers":["obrat e\u0161te mierne rastie, ale celkov\u00fd zisk za\u010d\u00edna klesa\u0165","t\u00e1to f\u00e1za je f\u00e1zou odumierania produktu","v\u00fdroba produktu sa st\u00e1va nerentabilnou","produkt treba vyradi\u0165 z v\u00fdrobn\u00e9ho programu"],"correct":"obrat e\u0161te mierne rastie, ale celkov\u00fd zisk za\u010d\u00edna klesa\u0165","order":"10"}]